Our Resident Expert CA Shares Her Proven Methods of Increasing Retention, Collections & Referrals with Patient Education
Let’s face it...
CAs have many more interactions with patients than the doctor does: on the phone, during check-in, during check-out, during scans, etc. In other words, CAs have many opportunities to either reinforce their chiropractic care, drop the ball by saying nothing, or saying something that inadvertently keeps patients out of your office.
Even CAs who understand the importance of chiropractic care may not know how to communicate it.
It is critical that Chiropractic Assistants are able to provide on-going education to your patients. The more that your patients understand, the more they’ll keep their appointments, the more they’ll value the care they receive, the more they’ll pay for care out-of-pocket, and the more they’ll refer.
How prepared are your team members to deal with:
- Patients canceling their appointments because they’re sick
- Patients dropping out of care because they “feel fine”
- Facilitating referrals
- Helping patients to follow their recommendations for care
- Communicating the devastating effects of subluxations
- Explaining that short-term care typically yields short-term results
- Obstacles that occur when challenging a patient’s belief system about health care
My good friend Kim Klapp is sharing proven methods of “Increasing Retention, Collections & Referrals with Patient Education” for the June A.C.E. course.
This one-hour presentation is available online in both video and audio format, so your entire team can access it however and whenever it’s convenient for them as often as they need 24/7 NOW until the end of the month. Your CAs will be motivated to help build your practice when they understand what a huge difference they can make.
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